trueNAICSPorter Novelli NAICS Code
Porter Novelli is a full-service agency empowering brands to navigate culture, engage with precision, and lead with technology—transforming how they connect with their audiences through earned media, PR, and strategic communications.
About Porter Novelli
Porter Novelli is a public relations firm that is part of the Omnicom Group. Founded in 1972 in Washington, D.C., by Bill Noveelli and Jack Porter, the company has 35 owned offices and clients in 60 countries. Originally serving the National Institutes of Health, Porter Noveilli was acquired by Omnicomm Group in 1988. With a focus on the information technology and pharmaceutical sectors, the majority of its revenue comes from these industries. In the 2010s, the firm expanded by acquiring Voce Communications and Cone Communications, and in 2018, it launched a "purpose practice" for organizations dedicated to corporate social responsibility. Notable campaigns include an HIV prevention campaign for the Centers for Disease Control, the USDA MyPyramid food guidance system, and the M&M's Global Color Vote.
Primary NAICS Classification
541820Public Relations AgenciesAlso Classified Under
Core Offerings
- •Purpose and Impact Strategy Consulting
- •Employee Experience Strategy Consulting
- •Digital Transformation Consulting
- •Brand Growth Strategy Development
- •Strategic Communications Consulting
- •Creative Communications Development
- •Media Strategy Development
- •Omni-Channel Communications Planning
- •Public Relations Campaign Execution
- •Influencer Engagement Services
- •Corporate Reputation Management
- •Culture Forecasting Services
- •Innovation and Purpose Strategy Development
- •Communications Intelligence Services
Industry Classification
Technologies
Code Crosswalks
| System | Code | Title |
|---|---|---|
| SIC | 8743 | Public Relations Services |
| NACE | 70.21 | Public relations and communication activities |
| NACE | 70.22 | Business and other management consultancy activities |
| ISIC | 7020 | Management consultancy activities |
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