trueNAICSGusto NAICS Code
Gusto, Inc. is a company that develops payroll, benefits, and human resource management software for businesses based in the United States.
About Gusto
Gusto, legally known as Gusto Inc., is a company based in San Francisco, California, that provides comprehensive payroll, benefits, and HR solutions for small and medium-sized businesses. Founded in 2012 as ZenPayroll, Gusto processes tens of billions of dollars in payroll annually and serves over 400,000 businesses nationwide. The company offers automated payroll, time tracking, employee benefits, and HR tools, aiming to simplify payroll, benefits, and HR processes for business owners and employees. Gusto also provides compliance support, tax filing, and integration with various software tools to help businesses manage their teams effectively.
Primary NAICS Classification
541214Payroll ServicesRevenue Breakdown by NAICS
Estimated revenue distribution across industry classifications:
Core Offerings
- •Payroll and Benefits Consulting Services
- •Payroll and Benefits Reporting Services
- •Talent Management Software Development
- •Time and Attendance Tracking Software Development
- •HR Analytics and Reporting Services
- •Payroll Management Software Development
- •Talent Management Consulting Services
- •Payroll Compliance Solutions Implementation
- •Employee Onboarding and Recruitment Consulting
- •Employee Onboarding and Hiring Software Development
- •Benefits Administration Software Development
- •HR Management Software Development
- •Payroll and Benefits Insights Reporting
- •Industry-Specific HR Solutions Development
Industry Classification
Technologies
Code Crosswalks
| System | Code | Title |
|---|---|---|
| SIC | 7819 | Services Allied to Motion Picture Production (talent payment services) |
| SIC | 8721 | Accounting, Auditing, and Bookkeeping Services (payroll services) |
| NACE | 69.2 | Accounting, bookkeeping and auditing activities; tax consultancy |
| ISIC | 6920 | Accounting, bookkeeping and auditing activities; tax consultancy |
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